How do we know the dawn of e-bikes is upon us? Well there’s always the numbers (and I’ll get to those in a sec). But the ubiquity of a product may also be measured by its many iterations and imitations. Since we’re now seeing wonders like the world’s tiniest e-bike, wooden e-bikes, and “the 1987 […]
Articles: Bikes & Gear
Two years ago, Ikea did something revolutionary (quite literally). They gave every one of their 12,400 U.S. workers a bike as a holiday gift.
When people hear that I’m a bicycle consultant, the first thing they tell me is about their trip to Paris, exploring the entire city on a Vélib bike or about how they used Capital Bikeshare to get to a meeting in DC. It’s rare to meet someone today who has not heard of, seen, or used bike sharing.
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Have you noticed? The days are getting shorter. And with the change in Daylight Savings, we’re all in for a dark commute.
I’m sitting in my office at Bikes Make Life Better World Headquarters, at my Ikea desk, looking at my Ikea bookcase, rifling through papers in my Ikea file cabinet when the following message pops up on my computer: “Ikea Gives 12,400 US Workers a New Bike”