Bikes are generally hot ticket items right now, but electric bikes are seriously supercharged (sorry, we can’t help ourselves). In peak summer 2020, e-bike sales in the U.S. were up nearly 200 percent, according to PeopleForBikes data.
This isn’t too surprising; e-bikes make sense, especially given the times: They feel safer than taking transit right now; they won’t get stuck in traffic; and they work well for those who have long, hilly or hot commutes, or commutes that include errands.
Silicon Valley is catching on to the e-bike craze, and some companies have launched their own e-bike loaner programs, designed to provide employees with free electric bikes to use for their commutes or to get around during the day. Rubrik ― based in Palo Alto, CA ― was one of the first companies to read the tea leaves, making a fleet of e-bikes and e-scooters available for employees to borrow in summer 2019. Brian Gyorkos, Rubrik’s Safety and Security Senior Manager and the brains behind the company’s successful program, will give us insights into: