How Facebook’s Bike Program Shifted
to 100% Virtual
Thursday, September 24th, 9:00 – 9:30 AM PT
Biking is rooted in the experiential, so how, then, do you create a bike program in the age of Zoom-every-which-thing? With smart innovations and a willingness to embrace technology, Facebook’s team of Bicycle Program Coordinators have found creative ways to engage employees, even when very few are commuting to the office. In some cases, its virtual bike programs are reaching more riders than ever and garnering participants from across the globe!
Join Tiffany Seeney, Facebook’s Transportation Manager, and Laura Brigham, the Bike Program Coordinator to learn how the company pivoted from in-person classes, rides, 1:1 consults and events to a 100% virtual program — complete with social rides, hands-on classes, and events that center on community participation. You’ll gain insight into:
- How to design and run virtual bike classes
- The wonders of Zwift rides for a global audience
- 1:1 consults for everything from route planning to bike repair
- How to host events without in-person celebrations
- COVID-19 considerations for all kinds of bike engagement
As always, we hope you’ll bring your questions for the lively Q&A!
This is a free, online event. Please register below and feel free to invite friends and colleagues. If you have any questions, please send us a note.