The Joy of Cycling
Thursday, July 29, 9:00 – 9:30 AM PT
For many of us, riding a bike as a kid was our first moment of freedom. Research indicates that the sense of joy we feel is a genuine motivator in the decision to ride a bike for leisure or to commute. So how do we leverage the joy of biking to increase bike commuting?
Join Ariadne Delon Scott, Assistant Director of Active Mobility for Stanford University, and Anna Walters, Marketing and Communications Manager for Bikes Make Life Better for a review of the research and ways to infuse more fun into your bike programs and events.
Please bring your questions for the Q&A portion!
This is a free, online event. Please register below and feel free to invite friends and colleagues. If you have any questions, please send us a note.