Incentives

Bicycles as Employee Gifts

Two years ago, Ikea did something revolutionary (quite literally). They gave every one of their 12,400 U.S. workers a bike as a holiday gift.

Ikea Gives 12,400 US Workers a New Bike

I'm sitting in my office at Bikes Make Life Better World Headquarters, at my Ikea desk, looking at my Ikea bookcase, rifling through papers in my Ikea file cabinet when the following message pops up on my computer: "Ikea Gives 12,400 US Workers a New Bike"